Fine and functional jewelry for the breastfeeding mom
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Functional
The only functional and customizable jewelry in the market designed to lift up a shirt while nursing and pumping.
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Timeless
A classic and elegant piece of jewelry that mothers can use throughout their breastfeeding journey and beyond, whether it lasts one day, one year or more.
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First of its kind
Three years of ongoing development and we are excited to finally be able to share this patent-pending necklace with you!
Our Story
The Beginning
In 2021, our founder Pilar Ainara, also known as Pia, sought out to find a better solution to a very common problem- her shirt falling on her child's face and distracting him while breastfeeding.
However, during this search, she uncovered a much deeper issue that made her question: If everyone, new mom included, is caring for the newborn, who is taking care of the new mom?
The Idea
That is how this necklace was born. Practical jewelry designed not only to keep clothing away from the baby’s face or pump, but also serves as subtle encouragement, empowering the mother to feel confident in her evolving identity.
A necklace whose capabilities, strength and timelessness extend beyond its visible features. Just like every mom.
The Mission
Is YOU. Ainara Designs a better life for mom starting with this necklace.